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Re-Monetizing word-of-mouth

Collaboration is the life-blood of the internet. 2key’s protocol aims to be the veins.
One of the biggest challenges in today’s digital industry is to accurately monitor and reward collaboration.
2key overcomes this challenge by embedding a multi-step tracking protocol into a simple HTTP link.

Links that Reward

2key places entire referral campaigns in regular HTTP links - tracking & rewarding the people paying it forward automatically

The 2key Protocol

Fusing Smart Contracts with HTTP Links

Multi-step tracking

Empowers links to independently track and record each participant sharing them, charting a topological graph. Each participant relaying links is automatically rewarded when a pre-defined result has been achieved from a link they’ve shared.

Store of Value

2key links contain rewards for those sharing them, unlocked each time a conversion is generated

Multi-Party state Networks

2key Second Layer creates ad-hoc multi-party state networks through front-end code alone. Continually verifying and updating contract changes in real-time.

The 2Key Protocol

Smart Contracts over HTTP

Your browser / Moblie

2key's Proprietary Technology

2key Smart Contracts Architecture

ID Protection and Anonymization Layers

Who is 2key for?

One Stop Shop

for Link Creators & Campaigners

Anyone can easily create a 2key link, define goals, and incentivize people to share the link with the right audience. Payment only occurs after the goal is achieved. 2key allows for greater, more accurate distribution at lower costs.

Better Incentives

for Referrers

2key rewards everyone that passed a link which ultimately reached a converter, redistributing the wealth that today goes to centralized networks.

Fair and Transparent  Solution

for Converters

Potential customers or other target audiences, enjoy better offers for products and services from people they trust, discounts and unique offers, or a share of the rewards.

Integrators

The 2key protocol enables web2.0 and web3.0 publishers, brands and other products to easily integrate their solutions, apps and SDKs with the 2key network, empowering a true network effect in value.

What can 2key do?

2key allows you to contract the human web to produce business results

Information
Content views
Offline
acquisition
Online
acquisition
Subscriptions
Crowdsale/
Investments
Installs
Leads

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Business Digest

Roadmap

2017 / Q2
- The 2key concept is born and the project is launched
- 2key’s core team is formed
2017 / Q3
- Alpha-version full specification is complete
- Development of technological protocol prototype begins
2017 / Q4
- Full design & architecture for product’s version 1.0 is ready
- Deployment of the 2key protocol on local test net
2018 / Q1
- 2key’s whitepaper v1.0 is released
- Multi-step protocol v1.0 ready
- Project seed investment of $1M is secured
- 2Key’s community is established
2018 / Q2
- Private sale launched
- Product’s alpha version is completed
- Tech Abstract is released
- Releasing the full white paper v.0.1.3
- Releasing v1.0 of incentive model
2018 / Q3
- Gas Station v1.0 Ready
- Alpha Version Smart Contracts Ready and Tested
- Finalizing 2key’s network v1.0
- Enigma integration POC ready
2018 / Q4
- Token Pre-Sale to be launched
- Delivering platform’s beta version including built-in web wallet for ICOs
- Developing the 2key Network native mobile apps
- Scalable k8s etherem node clusters for supporting the 2key dapps
- Petition/Voting campaigns alpha Ready
- DAO Contractor Contracts & UI Ready
2019 / Q1
- Supporting Lead-generation campaignAdding and retaining new community members
- Neo support v1.0
- Improving 2key products: 2key explorer, 2key’s wallet, integration to other tools and new smart contracts templates
- Scaling 2key’s open-source development community
2019 / Q2
- Gas Station v2.0 Ready
- Alpha Version Smart Contracts Ready and Tested
- Finalizing 2key’s network v1.0
2019/Q3 and beyond
- Release of offline acquisition referral product
- Completing the full 2key Network product with new features such as online acquisition campaigns templates, Enabling the use of fiat currencies within the 2key platform, and expend communication tools for users. Releasing version 1.0 of Online acquisition referral product. Monetize referral content for publishers. Growing adoption of 2key within the digital marketing industry.
- expanding 2key protocol to support generalised multi-party state channels - supporting general state change request hashes within 2key links
- 2key nodes as decentralised dynamic state syncers for 2key multi-party-state-networks
2017 / Q2
- The 2key concept is born and the project is launched
- 2key’s core team is formed
2017 / Q3
- Alpha-version full specification is complete
- Development of technological protocol prototype begins
2017 / Q4
- Full design & architecture for product’s version 1.0 is ready
- Deployment of the 2key protocol on local test net
2018 / Q1
- 2key’s whitepaper v1.0 is released
- Multi-step protocol v1.0 ready
- Project seed investment of $1M is secured
- 2Key’s community is established
2018 / Q2
- Private sale launched
- Product’s alpha version is completed
- Tech Abstract is released
- Releasing the full white paper v.0.1.3
- Releasing v1.0 of incentive model
2018 / Q3
- Gas Station v1.0 Ready
- Alpha Version Smart Contracts Ready and Tested
- Finalizing 2key’s network v1.0
- Enigma integration POC ready
2018 / Q4
- Token Pre-Sale to be launched
- Delivering platform’s beta version including built-in web wallet for ICOs
- Developing the 2key Network native mobile apps
- Scalable k8s etherem node clusters for supporting the 2key dapps
- Petition/Voting campaigns alpha Ready
- DAO Contractor Contracts & UI Ready
2019 / Q1
- Supporting Lead-generation campaignAdding and retaining new community members
- Neo support v1.0
- Improving 2key products: 2key explorer, 2key’s wallet, integration to other tools and new smart contracts templates
- Scaling 2key’s open-source development community
2019 / Q2
- Gas Station v2.0 Ready
- Alpha Version Smart Contracts Ready and Tested
- Finalizing 2key’s network v1.0
2019/Q3 and beyond
- Release of offline acquisition referral product

- Completing the full 2key Network product with new features such as online acquisition campaigns templates, Enabling the use of fiat currencies within the 2key platform, and expend communication tools for users. Releasing version 1.0 of Online acquisition referral product. Monetize referral content for publishers. Growing adoption of 2key within the digital marketing industry.

- expanding 2key protocol to support generalised multi-party state channels - supporting general state change request hashes within 2key links

- 2key nodes as decentralised dynamic state syncers for 2key multi-party-state-networks

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